Essentials of Effective Web Design
People usually think that web design is all about visual engagement, but that’s not the case at all. In fact, it is mainly a balancing act of multiple factors which all have a role to play in the final product.
Here are the basic principles that build the foundation of attractive as well as effective web design:
Simple Is More
You will find many sites that are overcrowded with elements on each page, and that is so distracting. Each site has a purpose, and that purpose should be the main attraction. Creativity in web design should only play a supplementary rule in that it promotes the purpose, not the opposite. To achieve this, good web designers usually use a lot of whitespace or negative space, or that part of a page that is unoccupied (in between text, images and other elements). This approach allows the …